One of the newest Apps to inject fresh marketing fuel into the budding careers of undiscovered bands is Bandsintown. Bandsintown is primarily built (or at least sold) for fans to stay on top of their favorite artists' touring schedule, but it also provides an avenue for undiscovered bands to become someone's favorite artist. The most obvious benefit is that it provides another place for people to find your touring schedule and alerts them when you're in town rather than relying on their memory or a Facebook notification. It can also be synced with Google and YouTube, adding yet semi-direct line between you and your potential/current fans.
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