In an industry landscape where an artist can get their
record released by someone with a fair amount of ease or easier yet, release
their own album as simply as setting up a Bandcamp account, artist development
is more important than ever. This essentially means identifying and following
through on an often uniquely tailored series of measures to best increase the
likelihood of the artist becoming profitable. The basic strategy should involve
cultivating exposure through YouTube, an aggressive booking strategy (heavy on
lying), and getting publishing and licensing jobs writing music for video games
or other products. To learn more, follow the link below:
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